Date: Aug. 9, 2011
Location: Telephone interview
Players: Kellvin Chavez, editor and founder of LatinoReview.com
Backstory: In part two of Audiohollywood’s interview series with the people who helped shape some of today’s biggest entertainment Web sites, I am featuring Kellvin Chavez, the editor and founder of LatinoReview.com. It may surprise fans of LatinoReview.com to learn that Chavez was working on Wall Street as a trader’s assistant at Deutsche Bank before he launched the Web site. Like Wilson Morales of BlackFilm.com, Chavez had a passion for movies and would often attend publicity screenings whenever possible. It was his desire to avoid waiting in line at those public screenings that prompted him to publish an entertainment site. When he started he admits with a laugh that the site was a “piece of crap” and just posted movie reviews. He would update once a week, on Friday and was getting very little response. Now he’s been around long enough to see the changes that have taken place in the online space. “It’s not like it used to be,” Chavez said when studios would leak images, trailers and posters to the fan sites. Sometimes Chavez’s ability to navigate the politics of working with the studios has gotten him into trouble. He’s been blacklisted by a studio, but not for long, and his site was once profiled on CNN. Chavez is certainly one of the more colorful founders in the entertainment Web site space.
Click here for the interview and be sure to come back next Friday when I post my interview with Steven “Frosty” Weintraub, the editor and founder of Collider.com.
Source: Sandra Kraisirideja